…making brands simple, relevant, and compelling.

Anti-Social Media?

November 24th, 2009

I must be a dinosaur, a fifty-two year old dinosaur. It makes sense with the rapid compression of time these days.

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Brand Building Basics (Part 2)

November 20th, 2009

The Presentation Secrets of Steve Jobs Part 2: Deliver the Experience
How Steve Jobs builds the Apple brand every time he presents.

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Brand Building Basics

November 12th, 2009

The Presentation Secrets of Steve Jobs: How to Create the Story
(Presented by Carmine Gallo) is the title of a Citrix Online Go-To-Meeting Webinar.

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“Name” Brands

September 15th, 2009

Joe Wilson, Serena Williams, Kanye West…names in the news for reasons their mothers would probably not approve. What is wrong with these fools?

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Bobcat Brand Gets Tail Bobbed

September 2nd, 2009

Ten-second take on topic de jour.

It was inevitable. The series of layoffs and temporary plant closings at Bobcat manufacturing facilities here in North Dakota has finally resulted in more permanent actions.

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State of the Brand – California

September 1st, 2009

Ten-second take on topic de jour.

Too many people, billion dollar deficit, primary destination for immigrants worldwide, record number of foreclosures, perpetual threat of major devastating earthquake, parking lot freeways – and now firestorms.

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Ten-Second Take

August 26th, 2009

Instant brand related opinion on topic de jour.

Man As Brand (Reprise)

A man who represented an entire family legacy (and brand) passed away last evening.

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You Have No Idea…

August 24th, 2009

Submit any brand problem, which you have no idea how to solve, and I’ll offer a suggestion.

Man As Brand

August 24th, 2009

Thoughts on the passing of two individuals whose talents and accomplishments elevated them to brand status.

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Thoughts … On Brand

Neither deep nor finely crafted. Feel free to take exception – or not. Need help? Just ask.

Recent Comments

  • Shannon: Love!
  • mojo: Simple is as simple does.
  • Bonnie: This is better than just “thoughts”…i t is a workbook simplified! Thanks!
  • Spider: yup.
  • Michael Olsen: Met Harmon when working for National Car Rental years back. We did a “Sports Legends” golf...
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